The Anchor School

Minutes

Community Engagement Committee Meeting

Date and Time

Monday May 13, 2024 at 8:00 PM

Location

Join Zoom Meeting
https://us02web.zoom.us/j/2958476785

Meeting ID: 295 847 6785

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Meeting ID: 295 847 6785

Find your local number: https://us02web.zoom.us/u/keJyf1CKm2

Committee Members Present

J. Burton (remote)

Committee Members Absent

E. Desprez Isbell

Guests Present

D. Grissom (remote), V. Thompson (remote)

I. Opening Items

A.

Record Attendance

B.

Call the Meeting to Order

J. Burton called a meeting of the Community Engagement Committee Committee of The Anchor School to order on Monday May 13, 2024 at 8:46 PM.

C.

Approve Minutes

No minutes to approve - first CE committee meeting

II. Community Engagement Committee

A.

Review of May Calendar Items

 

  • Discuss enrollment from a community engagement lens
    • marketing/enrollment support from the board:
      • (1) In June we will support with a Phoneathon - The staff leaves voicemails when they make call during the middle of the day  so the board could help with phoneathon. Kynea will provide: script/talking points and will assign all interested board members. By (June 30) July 1, the committee will complete all phone calls to which we are assigned. 
      • (2) In July we will start our 1 year strategic planning for digital communications/outreach and giving: we will start building our long term marketing/outreach (geotags on social media/digital media/google ads). Vanecia to possibly join meetings with Flylight starting in July. 
  • Initial brainstorm for annual community events calendar (needs to be strategic, measurable and impactful)  
    • Upcoming Calendar: 
      • 2 showcase dates:
        • May 27 - onsite showcase
        • June 3 - offsite showcase
        • June 7 - Student award event 
    • Jaz will update the CE Link for staff so that there is a dropdown on the form - letting them know about the location
       
  • Initial brainstorm for fundraising strategy and giving calendar
    • June Reflection: 
      • Staff/student lead  Readathon - $2500+ raised
      • Board fundraiser - $900 raised
      • Board fundraiser reflection: 
        • Didnt have to pay for venue and food (Commerce Club)
        • Half of those who bought tickets showed up 
      • Learnings: 
        • There is a need for a TAS Fundraising policy - what types of event and whats allowed and not
        • Didnt roll out the marketing until they made sure they were not breaking any laws or funding sources
    • Next Steps:
      • Beginning in July, CE Committee is working with Gregg on developing a fundraising strategy for the next year/policy (dos and donts) - 
        • How might we activate parents? staff? students? board? to work in collective for TAS fundraising?
      • Beginning in July, CE Committee w create a joint calendar/form or something to combine student/teacher/board fundraising efforts


 

  • Proposal for board fundraising goals  
    • Discussion for the board retreat: how might we increase accountability, transparency, and reach our goal as board?
    • Idea for future community engagement and fundraising strategy: Invite the managers/supervisor of the local businesses to host a discussion so they can get to know the Anchor School. 

III. Other Business

A.

Discuss CE Committee Best Practices from Morgan

Light discussions with Gregg from Cobalt (see notes above)

IV. Closing Items

A.

Adjourn Meeting

There being no further business to be transacted, and upon motion duly made, seconded and approved, the meeting was adjourned at 8:53 PM.

Respectfully Submitted,
J. Burton