Menlo Park Academy Governing Board
Minutes
Development & Community Relations Committee Meeting
Date and Time
Monday March 5, 2018 at 6:00 PM
Location
Menlo Park Academy
OUR MISSION: Menlo Park Academy is a public school that develops the potential of gifted learners through an exemplary program of rewarding experiences that nurtures the whole child.
Committee Members Present
Jeff Kirschman, Melissa Vlasak, Ron Ziegler, Teri Harrison
Committee Members Absent
None
Committee Members who arrived after the meeting opened
Ron Ziegler
Committee Members who left before the meeting adjourned
Teri Harrison
Guests Present
Jamie Kinnett, Stacy Stuhldreher
I. Opening Items
A.
Record Attendance and Guests
B.
Call the Meeting to Order
Melissa Vlasak called a meeting of the Development Committee of Menlo Park Academy Governing Board to order on Monday Mar 5, 2018 at 6:07 PM.
C.
Approve Minutes - February 9, 2018
Jeff Kirschman made a motion to approve minutes from the Development & Community Relations Committee Meeting on 02-09-18 Development & Community Relations Committee Meeting on 02-09-18.
Teri Harrison seconded the motion.
The committee VOTED to approve the motion.
II. Development & Community Relations
A.
Key Result Areas: SY 2017-2018
Ron Ziegler arrived.
B.
Review and Provide Feedback to Development Budget for School Year 2018-2019
We reviewed the Development tab on the Proforma, focusing on the FY19 column.
We need Development estimated costs and a high-level plan for FY 18-19. Jamie and Lisa will meet. They will have a draft by Apr 6.
We need Development estimated costs and a high-level plan for FY 18-19. Jamie and Lisa will meet. They will have a draft by Apr 6.
C.
Enrollment Growth & Outreach Plan (EGP) Update
We reviewed and discussed the EGP.
We plan to replace the 1st two sections (SY 17-18 Enrollment Data and Total Prospects tables - page 24 on the DCRC packet) with Nadia's new format.
We pointed out the increased "reach" on Facebook with 4 of our posts reaching over 1,000 people and 1 post reaching over 6,000 people.
There will be discussions about future radio and TV ads.
We plan to replace the 1st two sections (SY 17-18 Enrollment Data and Total Prospects tables - page 24 on the DCRC packet) with Nadia's new format.
We pointed out the increased "reach" on Facebook with 4 of our posts reaching over 1,000 people and 1 post reaching over 6,000 people.
There will be discussions about future radio and TV ads.
D.
Development Plan Update
We reviewed the Board giving update. Melissa will follow-up with the Board members to resume and complete their Annual Fund and Capital Campaign payments, with the exception of Rich. Jamie will follow-up with him.
We also noted that a company match would be included in a person's total giving amount.
In the Development Plan update, we will be removing the Expenses and Net columns. Jamie will update.
Melissa and Teri will follow-up regarding the alcohol permit at the Spring Event.
For the Annual Fund phone-a-thon, Jamie will provide dates by Friday, March 9.
We also discussed the other areas. Of note, there is no update on the grants.
We also noted that a company match would be included in a person's total giving amount.
In the Development Plan update, we will be removing the Expenses and Net columns. Jamie will update.
Melissa and Teri will follow-up regarding the alcohol permit at the Spring Event.
For the Annual Fund phone-a-thon, Jamie will provide dates by Friday, March 9.
We also discussed the other areas. Of note, there is no update on the grants.
E.
Capital Campaign Update
We reviewed and discussed the Capital Campaign update.
Teri Harrison left.
F.
Menlo Volunteer Program (MVP) Update
We discussed the MVP update.
A date was also selected for the MVP Appreciation Event: May 24.
A date was also selected for the MVP Appreciation Event: May 24.
G.
Communications Plan Implementation Update
We discussed the Communications Plan during the KRA review.
H.
Community Relations Update
We discussed the Community Relations update during the KRA review.
III. Closing Items
A.
Adjourn Meeting
Jeff Kirschman made a motion to adjourn the meeting.
Ron Ziegler seconded the motion.
The committee VOTED to approve the motion.
There being no further business to be transacted, and upon motion duly made, seconded and approved, the meeting was adjourned at 8:12 PM.
Respectfully Submitted,
Melissa Vlasak
For 3.1, the focus is now on re-enrollment and enrollment for SY 18-19. We also plan to add a KRA, speaking to next year's enrollment. For example, "Full enrollment (540 students) will be achieved by August 1, 2018, with re-enrollment at 90% by March 30, 2018."
For 3.2, clarity is still needed on some of the items in the Communications Strategy Plan. Stacy needs to meet with Nadia regarding the Communications Plan. She plans to meet by April 13, (the next DCRC meeting).
Under 3.4, the tasks are missing. Jamie will update them.
Under 3.5, Melissa will update the Comments to reflect the "Clark-Fulton MyCom Coaltion Celebration and Forum" will be held in our building on April 27 & 28. This event is also sponsored by the Hispanic UMADAOP.